Page 2 - pg_1955_08

· ~ WALLACE HEATON L~ *

8
;0~:,:·:~:EE:T 127, NEW BOND SJ., LONDON, W.1, Ph75fl (~3A~~:~') n '~;o:::Mut
u·~~:u" · also at 47. Berkeley St .. W.l. and 166, Victoria St.,S.W.I. ~:~~,~·~~,~
'"'""'suPPLIER·s OF .; P;t;IOTOGRAPHIC EQ,UIPMENT

THE NEW BLUE BOOK

IS HERE!

With the advent of the new photographic season new types of cameras
and other equipment become available, old er dcs ians are offered improved ,
modified, brought up-to-date, prices and specifi cations have been the
subject of unending variation. Yo u will want to kr,ow all these up-to-
the-minute details, and of course W all:tcc Heaton produces the right
answer at the right t ime.
The new Blue Book for 1955 / 56. with 160 p•ges, 550 gravure
illustrations, mo re than just a compr honsive catalogue, contains
de tails of the ve ry . lates t cq uip rn nt nmo ngs t its reviews of all
apparatus and acccssorl s currently avnilnb lo-ca mcras, enlargers, still
projectors, lenses , binoculars, ci ne equipment, exposure meters, etc .•
together with hundreds of accessories.
Re placing and cancelling all previous issues. t his Blue Book
for 1955/56 is a must for every photographer. ond
available at only 1/-, post free (much less t han cost) .
Use the cut out coupon
below to ensure
speedy delivery

enclose I -. Please
send me a copy of the
Blue Book for 1955-56.
NAME .. .. .

ADDRESS

( Block l ette rs Please)