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A MAN OF VISION
I have previously mentioned the “men of vision”
who contributed so much to our film industry –
let me add one more. His name is Henry Jamison
Handy, a man with an amazing history that is
little known in Australia except perhaps for a few
16mm film collectors who have noticed the
Credit Title – A Jam Handy Production. This
briefly is his story.

After a series of very rough teenage experiences,
at the age of 20 Jamison Handy discovers the key
to brilliant salesmanship – Wow! in America
that’s worth its weight in gold. It was based on
his research into why people buy a certain
product in preference to others in the same range.
He found it was usually because they knew more
about that product – and that was the key.
Jamison realized that the best way to illustrate
his exciting ideas was to use 35mm motion
pictures and quickly equipped himself with the
tools and knowledge to do that. Above: In selecting 35mm motion pictures to
promote his ideas – Jamison Handy would have
The need for training films during WW1 provided realized the potential of the little light weight
the opportunity to use his clear and simple 35mm Ernemann “School” projectors. The only
photographic images and graphics with a disadvantage is that it could use Nitrate Film with
minimum of titles and captions, this proved the it’s tendency to burn down School Buildings and
Halls. So, the American Government decided to
Below: The Jam Handy “Pocket” Filmstrip Projector require use of the DeVry Portable 35mm Projectors
launches a completely new Audio Visual system for that operate in an asbestos lined case that in the
use in Education, Instruction and Product Promotion case of fire can be sealed up and removed from the
that would span the next 60 years. room – very quietly.

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