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It was the ideal product for both professional and
amateur photography. It was also the ideal
product for Laurie Dickson to use in making
moving pictures that resulted in Mr Edison’s
Kinetograph camera and Kinetoscope viewer.
George’s table was quickly extended to 200 ft.
long to cater for the needs of both “Still”
photography and moving pictures -- while Laurie
Dickson drew-up the plans for a 35mm motion
picture camera.
In the halcyon years that followed,
1888/89 were of special interest to
anyone associated with moving pictures
because in that time George created a
new name for his products – a short word
easy to spell and remember with his
favourite letter front and back – KODAK
– a word that would soon be instantly
recognised throughout the world for its
products and services. He introduced the
first Box Camera that anyone could use
to take SNAPSHOTS with the slogan “You Press The Button – We Do The Rest”
creating a vast new industry using his new flexible celluloid FILM that in 50 ft. lengths
enabled Laurie Dickson and Thomas Edison to make the first 35mm. motion pictures
creating another vast new industry.

A revolutionary landmark camera the 1888 Box Camera was the first to carry the name KODAK. It was the
first to take ”SNAPSHOT” photos and was so simple that even a child could use it. Its advertising carried
Georges’ new slogan “You press the button – we do the rest” and a new revolution in photography was
launched.

REEL DEALS March 2024 7